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PROG - Consumer

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HOKA.com to FLAGSHIP: SITE REDESIGN

GIBM will be leading a HOKA Re-Design project with our new design guidelines to make HOKA.com a Flagship experience Tracks include: Visual​, tonal​, photography​, Navigation​, Category Distinction, UX/UI, Experience​, Ecosystem​, Storytelling incl...
Chloe Nunno about 2 months ago in PROG - Consumer 0 Approved

HOKA 3D Virtual Digital Experiences

Explore 3D Virtual Digital Experiences. Key objectives would include: building a 3D asset library for use across .com and Digital Marketing, enabling VTO for footwear and apparel/accessories with interactive product analysis, exploring AI-powered ...
Chloe Nunno about 2 months ago in PROG - Consumer 0 In Review

Global UGG Loyalty Program Reimagine & Replatform

Goal: Transform UGG's Legacy Loyalty Program, whose members contributed $485M in global UGG DTC Demand, into a world leading membership that celebrates UGG heritage, encourages deep consumer love from our target consumer segments and delivers repe...
Garrett Joviak 2 months ago in PROG - Consumer 0 Not Yet - Parking Lot

Global Signed Out / Signed In User State Optimization

What : Create efficiency for shoppers+ loyalty members on Decker's brands websites by more effectively identifying new vs. returning users, and by creating efficiencies to the process of signing back into an account, viewing loyalty status, as wel...
Garrett Joviak 2 months ago in PROG - Consumer 0 In Review

Adyen Payment Processor

Transition our payment processor for N.A. eComm to Adyen for Credit cards and additional hosted payment methods.
Angela Kent 3 months ago in PROG - Consumer 0 Approved

Onsite Unavailable Product Experience & Communication Strategy

Improving the Unavailable Product experience will drive revenue and Brand loyalty. There are friction points in the onsite and email experiences for products that are not currently in stock, based on UX research. This work will create clarity for ...
Angela Kent 3 months ago in PROG - Consumer 0 Approved