Design and implement a HOKA Loyalty program. Although much of the discovery work is still in progress, in this next iteration of HOKA Loyalty, we plan to focus on the following areas: Update data capture touchpoints to reflect new Annex Cloud inte...
Katrina Bossotti
about 1 year ago
in PROG - Consumer
4
Completed
Global Cart Styling & Features Refresh | Pop Up & In Cart
What: A thoughtful redesign of all aspect of the cart experience (focused on cart, page, with Wishlist & save for later considerations specifically, separate from checkout). Why: Beyond the Homepage, the topmost visited page/URL across all bra...
Garrett Joviak
about 1 year ago
in PROG - Consumer
1
Completed
INTEGRATE ID.ME FOR: New Segments: Acquisition of Nurses and Medical Professionals for NA DTC *PATH TO BUDGET REQUEST*
Medical Workers: Create GTM playbook with ID.ME integration as source to drive personalized experiences throughout the SP26 season. NET NEW VENDOR. REQUIRES INTEGRATION. NOTE: CRITICAL LEVER TO REACH BUDGET IN HOKA NA FOR FY26 - $14M OPPORTUNITY A...