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HOKA Membership

Design and implement a HOKA Loyalty program. Although much of the discovery work is still in progress, in this next iteration of HOKA Loyalty, we plan to focus on the following areas: Update data capture touchpoints to reflect new Annex Cloud inte...
Katrina Bossotti about 1 year ago in PROG - Consumer 4 Completed

Global Cart Styling & Features Refresh | Pop Up & In Cart

What: A thoughtful redesign of all aspect of the cart experience (focused on cart, page, with Wishlist & save for later considerations specifically, separate from checkout). Why: Beyond the Homepage, the topmost visited page/URL across all bra...
Garrett Joviak about 1 year ago in PROG - Consumer 1 Completed

INTEGRATE ID.ME FOR: New Segments: Acquisition of Nurses and Medical Professionals for NA DTC *PATH TO BUDGET REQUEST*

Medical Workers: Create GTM playbook with ID.ME integration as source to drive personalized experiences throughout the SP26 season. NET NEW VENDOR. REQUIRES INTEGRATION. NOTE: CRITICAL LEVER TO REACH BUDGET IN HOKA NA FOR FY26 - $14M OPPORTUNITY A...
Chloe Nunno 4 months ago in PROG - Consumer 1 Completed